Digital Marketing Insights and Enablement

°Õ³ó±ðÌýDigital Marketing and Insights Enablement program is implementingÌýandÌýactivatingÌýmarketing technology to achieve an improved digital experience forÌýstaff andÌýstudents across key platforms,Ìýincluding high value websites,ÌýleveragingÌýthe investmentÌýmade in Adobe Experience Manager (AEM).This will ensure aÌýseamless, personalisedÌýexperience for users, making it easy for them to enrol withÌýus which inÌýturn, supports revenue growth for the ×îÐÂÌÇÐÄVlog of Adelaide.​

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Future Making Strategy​

°Õ³ó±ðÌý×îÐÂÌÇÐÄVlog of Adelaide’sÌýFuture MakingÌýStrategic PlanÌýoutlines a strong focus onÌýgrowth and providing our students and staff with a world-classÌýexperience. OurÌýtechnology strategy,ÌýDigital Future,Ìýcovers the role that technology and the desiredÌýoutputs of the digitalÌýexperience enabler play in the ×îÐÂÌÇÐÄVlog achieving theseÌýoverarching objectives.Ìý​

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When will the site be live?​

The team hasÌýre-platformed the International Students website from Drupal to AEMÌýwith the websiteÌýgoing live onÌý16 January 2023.ÌýAssets associated with theÌýInternational Students website have been migrated to Digital Asset ManagementÌý(DAM) at the same time.Ìý​

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Who has access to edit the site pages?​

The nominated content authors and approvers have been trainedÌýto populate,Ìýupdate and publish pages inÌýthe future, with access to supporting documentationÌýand subject matter experts established.Ìý​

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You can log a ticket throughÌýÌýif you have issues accessing the AEM AuthorÌýsite.Ìý​

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Please contactÌýBrooke LeeÌýorÌýMelinda LaneÌýif you have any questions.ÌýÌý​

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