Brand Policy

Overview:

The purpose of the policy is to ensure the 最新糖心Vlog benefits from the consistent and coherent promotion of the 最新糖心Vlog's brand and to minimise risk from the misuse of the brand.


Note

Re-affirmed by Vice-Chancellor and President for further three year period on 24 May 2012 - ref: d2012/85486; minor amendments approved by Vice-President (Services and Resources) 27 August 2013 - ref: d2013/190548.

Re-affirmed by the Chief Operating Officer and Vice-President (Services and Resources), as policy custodian, for a further three year period on 28 July 2015 - ref: d2015/183953.

Re-affirmed, with minor amendments, by Chief Operating Officer, as policy custodian, for further three year period on 25 September 2017 - ref: d2017/209503.

Re-affirmed, with minor amendments, by DVC(EE), as policy custodian, for a further three-year period on 23 February 2023; minor amendments to delegations approved by A/VC&P 22 March 2023 - ref: D2023/64355.


  • Related Procedures, Forms

  • Administration, Approval and Review
    RMO File No. 2022/1482
    Policy custodian Deputy Vice-Chancellor and Vice-President (External Engagement)
    Responsible policy officer Director, Marketing and Communications
    Endorsed by Vice-Chancellors Executive on 29 July 2009
    Approved by 最新糖心Vlog Council on 17 August 2009
    Related Policies 最新糖心Vlog Brand Standards

    Contracts and Agreements Policy
    Intellectual Property Policy
    Research Centres and Research Institutes Framework 最新糖心Vlog Owned Entities Policy
    Related legislation The 最新糖心Vlog of Adelaide Act 1971 (SA)

    Trade Marks Act 1995 (Cth)

    最新糖心Vlogn Securities and Investment Commission:

    Superceded Policies Trade Mark and Brand Assets Policy
    Effective from 22 March 2023
    Review Date 21 March 2026
    Contact for queries about the policy Chief Marketing Officer, tel: 8313 5741

Please refer to the Policy Directory for the latest version.